Literary Nirvana

By Bill Zahren
(Posted 07/11/00)

Damn that J.K. Rowling. Damn her! How dare she create the screaming mega book-buying festival of consumption ahead of me? (Trend speakers, it's a "popular fiction tsunami.")

Harry Potter. In case you live in a Martian cave -- because surely even Martian plains dwellers have heard by now -- Harry Potter is taking over the world. Since 1997, Former British nobody J.K. Rowling has published four Harry Potter books, each volume causing a more frenzied response than the previous. At 12:01 a.m. July 8, Harry Potter book four, Harry Potter and the Goblet of Fire, came out causing hockey scrums as kids and their parents cued up in front of bookstores around the country.

OK, "hockey scrum" is a bit much. We're talking about book people like me after all -- physically imperfect beings, often wearing glasses, a bit reserved and usually relentlessly polite, even by Iowa standards. A book person's idea of trash talking is saying something like, "Actually, I like the sub-plots in Tolkien's Lord of the Rings better, but that could just be me." That's some serious literature smack-talk for us.

By the time I made my routine paperback mystery buying run to Borders books in West Des Moines, Iowa, at 6 p.m. July 10, it was mostly over. Nationwide, Borders sold about 200,000 copies. By Monday, the crowd had thinned to odd stragglers looking to get on the waiting list for the next shipment.

Meanwhile, J.K. continues to piss me off by taking her fame so well. The numbers for the 734-page book four, Harry Potter and the Goblet of Fire, make aspiring authors like me lightheaded. I am now engaging MS Word Auto Bullet Mode. BAM:

  • 3.8 million-copy first run, the largest first run of any book ever. Barnes & Noble sold about 860,000 copies at stores and online (www.bn.com), the biggest single-volume sales in its 127-year history.

  • Amazon.com, sold 350,000 copies before it even came out and then moved another 40,000 copies Saturday.

  • Rowling will make more than $10 million just on the first printing alone. At $25.95 per copy retail, that means others in the book printing food chain will split the remaining $88.6 million in first-run revenue.

When authors like me drift off to sleep, our brains in that happy, pre-sleep narcotic state, we have visions of jacking one out of the book-selling ballpark as Rowlings did with Potter. That's not so much a home run as a Howitzer blast, complete with violent recoil and a gun crew kicking the steaming, spent shell out of the cannon.

Especially "authors" like me with drawers full of snide-ass form rejection letters. Oh, it's a cruel game, getting your book published. I "finished" (I say "finished" because books are never really "finished" until they are, in fact, printed) my book, Officer Involved, something like two years ago and have been looking for a literary agent off and on since then. I'm currently tweaking through the book for the 349th time. I'm thinking about publishing it online.

Typical rejection letter: "Dear Author. Thanks for asking me to represent your book but, hey, it sucks. Good luck with your futile agent search. Sincerely, Acme Literary Agents. P.S. Rot in hell." OK, they're really much more polite about it, usually sending a form letter that works the "your book just doesn't fit out needs" theme. The shortest rejection letter I've gotten so far was a one-inch by three inch slip of paper that came back in my business-sized SASE that said, I swear, "No thanks" and had the agency name stamped under it. It was a rejection fortune cookie slip. That's cold, man.

Rowlings finished Harry Potter I in 1995 when she was so poor that nobody would even look at her and finally got it printed in 1997. Her initial pay for the book? $3,300. Wow. If I'm Rowling, about now I'm sending a collection of press clippings AND a picture of me with my $10 million check (striking!) to EVERY agent and publisher who turned me down, along with a note that says, "Who sucks now, Sparky?"

But, that's just me. I'm sure Rowling wouldn't stoop to such total payback. I've not yet read the books, but I just ordered one online and will soon begin reading it to my daughters. It's the least I can do for sister Rowling.

Two other great things about this Potter phenomenon. First, it has kids lining up and voraciously consuming books. It's so breathtakingly beautiful to have some national buzz about a book. A BOOK. Not the latest CD from a made-for-TV musical group. Not some grotesque TV pap that features people eating rats and backstabbing each other on an island. They're eating frickin' rats. You're about $9 million south of my minimum price for me to eat roasted rat on TV when options B through Z aren't all starvation.

The second cool thing is how the Potter idea came to Rowlings. She got the idea for the books in 1990 while on a train stuck between Manchester and London. It's amazing how the best creative ideas come while your brain is just idling. You'll just be driving down the road, or walking the dog, or hitting range balls, mind drifting and BANG, it hits you so hard your face starts to sweat.

Said Rowling in Newsweek: "I had this physical reaction to it (that first image of Harry on the train), this huge rush of adrenaline, which is always a sign that you've had a good idea, when you've a physical response, this massive rush, and I'd never felt that before." Rowling's experience is what fiction writers call "The Big One." Hope of having the Big One keeps us all slaving away in our writing caves. I hope lightning hits me some day just as hard as it hit Rowling.

"I literally don't feel quite right if I haven't written for a while," Rowling told Newsweek. "A week is about as long as I can go without getting extremely edgy. It's like a fix. It really is a compulsion."

Testify, sister.

© 2000 Bill Zahren

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